Website is a great way to promote a brand, generate leads, create a customer relationship. But this can happen only when your website designs are SEO friendly. So, develop an SEO friendly website design. Creating or developing a professional looking web design. Will not ensure that your site gets the big search traffic, or improve the clients or customer base.
However, if you want to improve your web traffic. Then you will need to use the SEO (Search Engine Optimization). Well, it is a process or technique to increase your website visibility on the search engines.
Thus, SEO is the most important part of Online presence. Often, if you are using SEO correctly then you can improve your web ranking on the SERP (Search Engine Result Page) and drive huge traffic to your site.
If you want anyone easily find your site, then you need to use the Search Engine Optimization on your site.
Thus, this is what we are elaborating here. Keep reading…
Develop an SEO friendly website design
Usually, when anyone thinks about the SEO, they think about copy everything on their website. They ever think of posting on their website. However, they often fail to make their website design SEO friendly. You may incorporate the SEO Techniques into your website copy.
Thus, some of the most important tricks to develop an SEO friendly website design are as follows:
1: Best Use of Keywords
Most of the people concentrate on using the keyword in their content. But they neglect other areas. Not only in the content or within an article the keywords can be used.
They can also be incorporated into the designing of your website. As discussed earlier, you can also use the keyword to optimize the image too. But there are many areas in your post where you can use them.
They can be used in Heading 1, Title tag, Site Slogans, Meta Descriptions, Navigation, H2 tag, Bullet Points, Attribute Title on the links, H3 tag, Footer links, File names, Internal links, etc.
2: Be Careful with Flash Elements
They do play an important role in SEO. Thus, you should be more careful with the flash elements. Using the too much flash on the site, can’t only be the distracting part for the visitors.
But it can also affect the website’s search engine ranking. If you use the flash elements on the website, then it will be more tough for the search engines to rank your website.
Often, this is because flash is often ignored or devalued by the search engines. Means that it won’t add anything to the Website’s SEO. However, If you are going to use the flash on your web site’s post. Then make sure that you do this sparingly.
Well, by making the website design more search engine optimization friendly. You can increase your business or company visibility. Hence, make some changes to the site, this week and then see how it affect the website search ranking.
3: Make sure your Design is Accessible
Design is the best part of SEO and making it accessible will increase your site visibility. However, If your site isn’t fully accessible. Then it will affect your conversion rate and your search engine ranking.
Consequently, looking at this, your site must be viewable to all the visitors. Often, If your site loads slow, or it’s difficult to navigate. Then it will likely lead to rank low in the search engines.
Hence, make sure that your site looks correct on all web browsers, it loads completely, and you don’t use any types of images that load slowly. Often, if you use the images then compress before adding them to site.
4: Responsive Web Design
Needless to say, this can be seen in the various reports related to global mobile network usage. The number of users accessing the internet using mobiles phones and the tablets is more than that of a desktop user.
Therefore, you must make your site responsive and accessible on mobiles phones and tablets. Thus, If your site is having a responsive web design, it may be easily accessed from any types of device.
Moreover, Google gives better search ranks to the mobile-friendly sites. For this, you need not develop separate dedicated sites. However, develop a responsive template tag and use it on your website. Somehow, It will be automatically reshaped and re-sized according to the size of the screen.
Joomla, WordPress and other powerful CMS (Content Management Systems). Which you can use to design your website without having any types of programming knowledge. For that you may download, lots of the responsive themes, templates, and many more things available on the internet for free.
If you want to use your own template or theme on the website. Then you can use the theme, template generator for this. A template can be simply generated by using the generator software. For that, you just have to drag and drop the elements which you wish to add in the template files.
5: Optimized Images
Using Infographics and Images is an amazing way to enhance the visual appearance of your website. However, this leads to engagement along with visitors.
The text you are using in the infographics should include the important keyword. Well, you may have seen lots of sites having the slide-show on the home page. Each image in slide consists of the text which is added while designing the theme.
That text can make Search Engine Optimization friendly by adding the keywords to it. Often, by naming the images as abc.png, bbc1.jpg, etc.
However, by doing this you are stopping the search engine from searching the images. If you are running the online jewelry store then the name of the image of a necklace should be like dimondnecklace.jpg.
This improves the visibility of that image when anyone searches for the diamond necklace. Making proper use of the HTML attributes to the images and creating captions for images can optimize the images. Moreover, the appropriate number of images should be used as it affects the website loading time.
6: Text-Based Navigation System
Users and search engines use the navigation system to visit the different parts of the website. Therefore, it should be planned and designed by keeping SEO tips in mind.
Often, make it text based so that the search engines can read it easily. It’s most important to use the search engine friendly technology, even when you are using the drop downs.
Website designers are very aware of Search Engine Optimization. However, we recommend CSS to create menus despite using JavaScript and the Flash-based menu system.
However, when it comes to optimization, the link deeps up to three levels which is not advantageous. The other best thing you can do is use the keyword in the URL.
7: Redirecting
While you are redirecting to the new version of your website. Which can adversely affect the web traffic and the ranking?
Often, your visitors will receive 404 error. When you remove or delete your old blog post from the web page. Without proper redirecting to the new web page. Moreover, for the search engine, that website page does not exist. And hence it will not be included in search results.
301 redirect can save you from losing web traffic. It says the search bots that old version of the web page is replaced with a new version. Thus, any of the link to the new web page from the old web page will also be counted.
Hence, don’t miss to use the optimized keywords in the updated permalinks. In addition, you may also redirect a visitor to some other web page of the site by using the customized 404 web page.
8: Integrate the Social Media into your Website’s Design
The most important element of the search engine is “Social media.” However, the search engine provides the value to social media. As do, you provide value to your perspective, client, and customers.
Incorporating the social media elements into the web design will help to rank better on search engines. Hence, while designing your site, make sure you use social media icons.
And for all your social media accounts, such as Facebook, Twitter, Pinterest, etc. This will not only rank your website more highly among the search engines, but it will also show the potential customers that your company is personable.
9: Use JavaScript Sparingly
Lots of the website make a mistake of using the javascript for their whole website design. Search Engine crawl through sites to index them. And determine their search ranking in results.
However, If your website features a great deal of the javascript. Then the search engine will struggle to read your site. And it will cause crawling issues.
In addition, javascript does not work particularly well on mobile devices. Hence, you wish to make it simple and easy for the search engine to read your website as quickly as possible.
Conclusion
Here, in this blog, we have discussed the 9 Best Tips to Develop an SEO Friendly Website Design.
Often we concluded its layout, its definition, and the tips for the same in details. They do add value to any blog post. And, this leads to the end of the blog.
We hope this blog helped you. However, if you found the blog useful, do not forget to use the comment section provided below. Also, share the blog with your peers. You are on your way to getting more exposure.
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