This time we are here with the Beginners Guide On Technical SEO Facts. Many business and website owners balk at the words on Technical SEO (Search Engine Optimization).
However, to lots of people, “Technical” suggest the concept that is inherently tough to understand. While the Search Engine Optimization, in general, seems confusing. Only if you do not have the background of web design or marketing.
Thus, this is what we are elaborating here! Keep reading…
Technical SEO Facts
Often, it is a very interesting and awesome field. We call it interesting and awesome because it has so many little nuances. And its practitioners require excellent problem solving and critical thinking skills.
Now, let’s drive to the list of the same, which is as follows:
1. Keyword Grouping
Keywords grouping means to organize the keywords into clusters for the variety of purposes. Just to improve your sites information architecture, to optimize the landing pages, to identify the potential areas of the content development opportunity and more.
But here organizing the search keywords into the most valuable groups can be a tough work, even for a seasoned master.
Well, different Search Engine Optimization tools take the variety of approaches. Hence, we found it the best to unlike the keyword into clusters based upon. However, If you have lots of landing web pages to work with.
Then, It can be the weighty task to make the reports, optimize and manage your SEO projects work. As keywords landscape is always changing, you need a tool and the effective strategy to cope with challenges. Somehow it raises another SEO fact which is as follow.
2. Page Speed Matters
Well, as we all know that speed matters in everything. Thus, page speed has long been a search ranking factor.
Often, Google has said that it may soon use mobile page speed as a factor in mobile search rankings. Because your audience will appreciate faster page load times, too.
However. many have used Google’s page speed insights tool to get an analysis of their website speed. And even recommendations for improving their website speed. So, it the best and very first SEO fact.
3. Long-Tail Keyword Variations
Taking the long tail keywords is vital for the online businesses. Those who want to get the top rankings in organic searches should use long tail keywords.
Often long tail keywords are ignored because they get less web traffic. Nut by cultivating those who search for these terms, you will get the better output in long run. Hence, the challenge is to find the profitable and useful long-tail keyword variations for your niche and the site.
Luckily, many of the keyword suggestions tools offer this feature. Which helps you in optimizing your website pages.
4. Robots.txt Files must be placed in site’s Main Directory
Robots.txt files are case-sensitive. Hence should be placed in the site’s main directory. Often, the file name must be in all lower case as: (robots.txt.) In order to recognize them easily.
In addition, crawlers only look on the main directory when they search for a robots.txt file. However, If the crawler does not find the file there. Then, it sometimes simply continue to crawl, assuming there are no such files.
5. Spider can’t always access Infinite Scroll
Spider is also known as Robot, Bot or Crawler. Back to the fact, spider can’t access it. And the page may not rank.
However, to use infinite scroll on your website. You just need to make sure that there is a paginated series of pages in addition to the long scroll. Even most of the developers are not aware of this things.
Thus, make sure to check the infinite scroll in the code rel=”next” and rel=”prev”.
6. USE Internal Links
As we all know that website homepage is usually the most critical and important part. However, it appears in the front, from which you can impress and probably the web page that naturally gets most incoming links.
Your website homepage can also pass “link juice” to your inner web pages. And may help to build the authority of those web pages. Thus, focus on building the internal links to your website and to most important pages of your website.
To those pages onto which you want to be visited most of the time. And rank higher in the search engine. However, if you put the on-page and the off-page efforts into services, product pages.
Then, make sure that it is linked properly to your website homepage, blog and more.
7. Google Sitemap
We introduced this fact because Google doesn’t care how you structure your sitemap. Hence, you can structure your site as long as it is XML. like category breakdown.
Thus, complete structure is up to you and it would not affect how Google crawls your website.
8. Nofollow Tag
Nofollow tag is also known as noarchive tag and noindex tag. However, such tag will not hurt your Google ranking.
Often, such tags will keep Google from showing the cached version of a page. But it would not negatively affect the overall page’s ranking.
9. Use H1 Title Tags Sparingly
H1 stands for the Heading one, the longest and the most prominent heading on the web page. H1 is first things for the search engines to see after the title of your web page.
According to the Search Engine Optimization software company Moz research. Title of your page is one of the ninth most important things a search engine makes.
It is simple to add multiple H1 heading to the web page, by just surrounding the text with <h1></h1> tags. But doing too much can confuse the search engines, who will prioritize an H1 heading if there is only one.
You can use the H1 for the biggest heading on the website page. And then H2 or H3 headings for your subheads or section heads.
10. Build Relevant Links
As we all know that Google scores internal and external links differently. Hence, a link from a third party site can weight differently to your content instead of a link from your own site.
However, backlinks creation is the crucial element for driving the visibility of the competitive keywords. Often, link building has a bad reputation and it right so. Because backlinks can help and hurt your search engine visibility.
11. Check your Crawl Budget
Google Search Console allows you to check your crawl budget. Here, we came across a term “crawl budget” which is the number of pages. That search engines can and want to crawl in a given amount of time.
Hence, you can get an idea of your site ranking in your Search Console. And further you can easily rank high in Google.
12. Use the Different Title for Every Page
Google will tag your site as having any duplicate content if you use the same title for your every web page. Hence, the unique page title also drives the higher CTR.
As it provides a concise description of what the page is about and tells the visitors. That they are going to the right page based on their query. Thus, while creating the web page title, make sure that it’s optimized for the right length and for the right keyword.
Often, It should be relevant to the content of the web page to entice the visitors to click your site.
13. Fix Crawl Errors
Crawl errors cause the crawler to have a hard time for accessing your web page. However, this may also prevent other websites from accessing your web pages. Which somehow means to lost the linking opportunities.
Hence, go to the Search Console dashboard, and there you will find the crawl errors. Use the 404 or a 301 redirect, depending on whether the URL link passes the value or not.
So, the faster you resolve errors, the faster you will run on Google ranking factors.
14. Content Visibility
If anyone visits your site, then, it means you have probably managed to rank on the top page. Good job! Now you need to make sure the visitors can easily find your content they are hoping to find on your site.
However, make sure that your web page is not crowded with tons of the images and buttons. A simple, yet stunning design with the high-quality content is immeasurably better than the website with all the bells, whistles, and the content that nobody can find.
15. Improve Your Site’s Load Speed
Website loading speed is the most important factor for ranking any site. Hence, try to keep your page load time to 2 to 3 seconds. All else being equal, a fast loading web page will outrank more than a slower loading web page.
Often, a longer loading page won’t necessarily affect your ranking.
However, when we studied web page loading speed as part of our on page SEO study. Then, the correlation between the load speed and rankings was small. But there was the correlation nonetheless between them.
16. Add Canonical to Your Domain
Well, you may add canonical from new domains to your domain. Often, it allows you to keep the value of your old domain.
While using a new domain name in the marketing material and other places.
17. Keep Redirects
As of Google recommends keeping redirects in place for at least a year. Because it takes months for Google to recognize that the site has been removed.
Very often, it suggests keeping 301 redirects for at least a year. Thus, for the important pages, pages like, high ranking page, links, and good authority redirecting to another important page.
Hence, you may never get rid of redirects. Thus, we say — keep redirects.
18. Google Search Box
Google may sometimes include a search box along with your list. This search box is powered by Google Search and works to show relevant content to users within your site.
As you may control your search box in google by yourself. However, if desired, you can choose to power up this search box with your own search engine. Often, you can include option/results from your mobile app.
Whereas, you can also disable the search box in Google. By using the nosite links search box meta tag.
19. Enable Notranslate Tag
You must enable notranslate tag just to prevent translation in the search. As notranslate meta tag tells the Google, that they should not provide a translation for this page.
However, it is a better option if you are skeptical about Google’s ability. To properly translate your content in Google search.
20. Get your App into Google Search
You may get your app with the help of Firebase app indexing. However, If you have an app that you have not yet indexed. Then it’s the time to index it by using firebase app indexing.
Often, you can enable the results from your app.
Here, in this blog, we have discussed the Beginners Guide On 20 Best Technical SEO Facts.
Often we concluded its layout, its definition, and the well-known technical SEO facts in details. They do add value to any blog post. And, this leads to the end of the blog.
We hope this blog helped you. However, if you found the blog useful, do not forget to use the comment section provided below. Also, share the blog with your peers. You are on your way to getting more exposure.